The Mercedes-Benz New York Fashion Week September 8th to 15th was a week of style, celebrities and Silhouette! Our SUN 2012 Collection debuted at Fashion Week, where models in Pamella Roland’s fashion show sported the sunglasses with their designer looks. Throughout the week, celebrities received an exclusive preview and took a first look at the SUN 2012 Collection while they relaxed at the exclusive Daily Style Sessions at the Stone Rose Lounge in the heart of Manhattan.
Silhouette teamed up with world-class fashion designer Pamella Roland who’s latest modern art-inspired fashions, designed for a confident woman with exceptional taste was the perfect compliment to Silhouette’s exquisite new sun collection.“Silhouette was a perfect fit for our collection!” exclaimed Pamella Roland backstage at her show. The Pamella Roland fashion show was filled with familiar and famous faces in the crowd, taking notes on the season’s most sophisticated styles and of course admiring the latest sun designs from Silhouette.
When celebrities weren’t taking in 2012 fashion trends, they relaxed at the Daily Style Sessions, Fashion Week’s VIP retreat. Silhouette had an opportunity to showcase the SUN 2012 Collection and a featured a digital photo booth where guests could engage with the brand in a fun and interactive way. EXTRA! TV’s Mario Lopez and on-screen “Gossip Girl” couple Kelly Rutherford and Matthew Settle were just some of the stars who stopped by the Daily Style Sessions Lounge to preview the latest suns.