An idea becomes legend

15. January 2010|Press Releases, Titan Minimal Art

Eyewear for NASA astronauts

A succession of many small steps made Titan Minimal Art what it is today: an icon. But, above all, it is the passion and enthusiasm of the people- those who wear it and those who create it- that make it an indispensable accessory.

• In the 1990s, Silhouette designer Gerhard Fuchs’s ideas were characterized by reduction. His task was to create glasses that function without practically anything, while offering a lot more than any other eyeglasses: highest wearing comfort, perfect design, and unlimited vision.

• In 1999, the world was amazed to see the first eyeglasses with a rimless frame design: Titan Minimal Art. Whatever was typical for eyeglasses up to that point was abandoned: screws, hinges, frame. Even the weight was reduced to 1.8 grams. This was the beginning of a new era; Titan Minimal Art was the first object ever created that made seeing with glasses as limitless as without.

• Owing to its great success, the Titan Minimal Art collection – which originally consisted of two models in five colours – was expanded by six models and three colours in 1999, the same year it was created. It rapidly conquered the hearts and faces of eyeglass wearers all over the world.

• It took only a short time for the revolutionary glasses to be discovered by NASA, the American space agency. On October 11th, 2000, Titan Minimal Art took off on its first space mission aboard NASA’s space shuttle Discovery. Astronauts Bill McArthur and Peter JK Wisoff were excited about their limitless vision in space. Fourteen further missions followed. In cooperation with NASA, Silhouette even developed special sun protection eyewear for space applications.

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Anja Strejcek Head of PR and Communication Silhouette International
Ellbognerstraße 24
A-4021 Linz
Tel.: +43 (0) 732 3848 - 476


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