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Award-winning design full of emotion and harmony
14. June 2011|Optical Eyewear, Press Releases
Silhouette Zenlight
Silhouette Zenlight
Silhouette Zenlight
Concentrating on the ultimate in naturalness does not only guarantee the harmony of the moment. Man and nature have inspired designers in creating and recreating Zenlight models by Silhouette; they have also flirted with a new range of contemporary colours, which are characterised especially by their energy.
In addition to the 12 effective colours of the award-winning Zenlight there are now six new ones, which enable even more scope for creativity and harmony.
Zenlight – loosely based on the Zen philosophy – provides the essentials: maximum wearer comfort on the one hand, as they always feel right, with intense emotional appeal but no screws and nothing that would weigh you down or limit your field of vision on the other.
This combination has turned Zenlight into one of the most successful and popular models of frameless glasses in the last two years, and it has even received an iF Design Award.
“It’s an achievement for us if spectacle wearers love a particular model. We’re delighted on the one hand and it keeps us committed to further development on the other”, says Silhouette brand director Andreas Aschauer Martinelli.
Four dynamic and fresh colour varieties make the Zenlight a fashion and accessory highlight. Totally in keeping with the colour-blocking trend, yellow spirit, purple dream, green strength or red action are applied to translucent framed backgrounds.
More subdued but still exciting are the two new colour combinations brown breath and black infinity, which extend the Zenlight family to a total of 18 different colour combinations. The combination of different colours and varied lens designs allow for unlimited variety and customisation of spectacles to the needs, personalities and faces of their wearers.
From July 2011 the six new Silhouette Zenlight colours – approx. 80% of which are handmade in Austria – are available at opticians worldwide.
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